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Examples of Current Marketing, Business, Technical Articles continued
- Article Dates:
- 2023
- All Months
Displaying Matches 1 thru 10 of 10 Found.
Happy New Years to you and yours, from all of us at Pembertons!...
A Heartfelt Message From Lee & Jim Pemberton . . . . . . You, as one of our customers, readers & friends make up 90% of our business activity. Jim and I treasure our special relationship with each of you more than we could ever show, and we want you to know that we are very thankful for your continuing relationship....
Trust is essential for building lasting customer relationships. However, creating this trust requires the ability to recognize, understand, and manage your own emotions as well as the emotions of others. There are five key elements to be managed: Self-awareness, Self-regulation, Motivation, Empathy, and Social skills....
Every winter I recall once again a conversation I had with a veteran cleaner from New Jersey. Tom said he rarely had a "bad" winter, and the reason for this was the way he positioned his upholstery cleaning service. A small, lightweight portable with a low moisture dry tool can give you excellent upholstery cleaning results without the need of your truck mount-...
Which message would you trust more? A business telling you how effectively its services are at solving your problems, or hearing the same news from real-life customers? This question illustrates the power of social proof. We consumers are much more likely to believe another person's words than that of a business. This is why reviews are so powerful today. Reviews leverage social proof to demonstrate the values that you offer your customers. NOTE: Inside is a link to a recent Survey: The Ever-Growing Power of Reviews (2023 Edition) --- Don't miss it!...
Critical Freezing Weather Warning-: It is especially important that you protect your equipment in this era in which we live. Usually long lasting replacement parts for your equipment can take weeks, even months, to arrive. In addition to supply issues, limited repair staff availability has service departments booked weeks ahead as well. Avoid catastrophic downtime losses from one or both of these issues by following the procedures outlined here!...
Todays exploding surge of online buying & selling has massively shifted the market place, causing a substantial number of cleaning professionals, (especially their employee's), to forget the power of the personal touch. The intertwined principles of the 'Know, Like, &Trust' factor serve as a reminder that no matter how you market your services, these elements are the foundation for building lasting and profitable relationships. This week I share 8 ways you can create an environment that causes customers to 'LIKE ' you!...
Before such an expensive and avoidable claim happens to you, make sure you do a careful assessment of your employee's communication and customer service skills as well as the care they show in the home in all they say and do. And if you are an owner operator, do a careful self assessment as well....
'Know, Like, &Trust Factor' - - - - - Professional Cleaning Service businesses build trust with their preferred consumer segment by connecting with them at a deeper level and catering to their needs. If you provide solutions to your customers' problems, they'll come back to you time after time! It's crucial to understand your specific market segment as well as possible. Get to know their tastes, preferences, and core values. Even more important is 'Knowing' their needs, pain points, and problems so you can step in with solutions that work for them. 'Know'– You Must Increase Awareness of What You Are All About!...
In todays marketplace, customers seek more than just transactions; they are in pursuit of businesses that resonate with their values, echo their beliefs, and address their needs with a human touch. As a business owner, understanding and implementing the Know, Like, Trust Factor could well be your key to not only attracting customers but cultivating a community of loyal advocates for your brand....
Displaying Matches 1 thru 10 of 10 Found
