Favorite Articles

The car thieves peer through the windshield of your car or truck, write down the VIN # from the label on the dash, go to the local car dealership and request a duplicate key based on the VIN #. I didn't believe this e-mail, and now you don't believe it? It IS that easy....keep reading

Hard floor surfaces continue to grow rapidly as the flooring of choice in the residential, institutional, and commercial marketplace. Because of the declining use of installed carpet as a floor covering, few cleaners can afford to limit themselves to carpet and upholstery services only.
With these new surfaces and the opportunities that they create, there are some things cleaners must know before they attempt to clean them. These include both the nature of the materials that were used, as well as anything done to them before the cleaner was called upon to do the job....keep reading

Focusing on current technical and micro-business trends that may have a major affect on cleaning professionals. IN THIS ISSUE -- How To Use Educational Marketing To Build Your Cleaning Business, CLEANTIP ALERT! (Read this One), Management Inspiration, Courageous Impatience, NEWS YOU CAN USE, EDUCATION ALERT: AREA RUG CLEANING November 13 - 14, 2008, 8 AM TO 5 PM...keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- A DOWN AND DIRTY COMMERCIAL CARPET CLEANING CONCEPT!, RECENT POST AT JIMS CLEAN CHAT BLOG - Is a Spot a Stain and Can a Stain be a Spot?, NEWS YOU CAN USE & EDUCATION ALERT: Carpet Repair and Re-Installation Course - 2 Day Comprehensive Course with "Hands On" Training - August 25 - 26, 2011....keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- A SIMPLE CONTENT FORMULA USING POSTCARDS THAT REALLY WORKS, RECENT POST AT JIMS CLEAN CHAT BLOG - Spot Cleaning Silk Fabric Wall Covering & EDUCATION ALERT: * FINE FABRIC CARE WORKSHOP - February 18, 2011, 8am - 5pm & * BOOKED SOLID! w/ Jeff Cross - February 25, 2011, 8am - 5pm....keep reading

"Adjusters around here will never pay for that." I get agitated every time I hear this! HERE'S WHAT YOU MUST DO....keep reading

Your marketing message should explain to your target market the unique values your cleaning services offer them. However, before you can explain these special values, you need a solid business strategy! With this strategy in place, it’s much, much easier to drill down and clarify the message you need to get across to your market....keep reading

Focusing on current technical and business trends that have a major effect on cleaning professionals. IN THIS ISSUE -- CREDIT SMART SERIES 4 OF 9 - FACTORS #1 of 5, Payment History, RECENT POST AT JIMS CLEAN CHAT BLOG: FAQs - Fixing Wicking, NEWS YOU CAN USE - Going, Going, Gone?, EDUCATION ALERT: FREE FRIDAY: How to Start & Maintain a Website Blog for Your Business - August 7th, 2009 & Carpet Repair and Re-Installation Course - August 20 - 21, 2009....keep reading

Upholstery cleaning is hard work. It is physically more taxing that is carpet cleaning, and it's more difficult to get results you can be proud of. Cleaners are always looking for tools to make upholstery cleaning easier, safer, and that will improve the final result....keep reading

Focusing on current technical and micro-business trends that may have a major affect on cleaning professionals. IN THIS ISSUE -- Closely Inspect Area Rugs Before Cleaning, RECENT POST AT JIMS CLEAN CHAT BLOG -- Mold Remediation Standards, CLEANTIP ALERT -- HARD SURFACE FLOORS - WOOD RE-COATING, NEWS YOU CAN USE, EDUCATION ALERT: AREA RUG CLEANING November 13 - 14, 2008, 8 AM TO 5 PM...keep reading

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Focusing on current technical and micro-business trends that may have a major affect on cleaning professionals. IN THIS ISSUE -- Are Your Customer Postcards or Mailers Working Like You Expected? RECENT POST AT JIMS CLEAN CHAT BLOG, CLEANTIP ALERT! How A Rock-n-Roll Hotel Can Help You Find New Profits In Your Business, NEWS YOU CAN USE and FREE FRIDAY ALERT: Pet Odor Removal September 19, 2008, 9 AM to 12 PM....keep reading

How do you feel when you are confronted by a combative customer expressing displeasure with your product-services package performance? - - Most of us naturally feel negative tension, making it really hard not to escalate the situation. Here are some effective ways to stay calm when dealing with a difficult customer. ...keep reading

A Heartfelt Holiday Message From Jim & Lee Pemberton You, as one of our valued customers, readers & friends make up 90% of our business activity. Lee and I treasure our special relationship with each of you more than we could ever show, and we want you to know that we are very thankful for your continuing relationship....keep reading

"Success Can Be As Simple as Doing Ordinary Things Extraordinarily Well!" (a powerful tip from Jim Rohn), with some suggestions for application in your business from Lee ......keep reading

Focusing on current technical and micro-business trends that may have a major affect on cleaning professionals. IN THIS ISSUE -- TRYING COUNTS FOR NOTHING, RECENT POST AT JIMS CLEAN CHAT BLOG, CLEANTIP ALERT -- This Fund Flies Under the Radar, NEWS YOU CAN USE, EDUCATION ALERT: FREE FRIDAY -- IICRC S520 Mold Standards Workshop, March 6, 2009....keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. TOXIC GOO TRACKED FROM PARKING LOTS INTO HOMES, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Black Marks from Dragging Feet & EDUCATION ALERT: IICRC Approved CCT Certification Course - March 17 - 19, 2010, 8 AM - 5 PM....keep reading

FACT:
When you give something to someone for free, they subconsciously feel obligated to give something back. They may not immediately buy from you, but they do become much more open to your marketing message. This is a simple concept in human relationships called 'reciprocity'. If I buy you dinner for no other reason than the fact that I'm in a good mood, you'll naturally feel like returning the favor next time we meet....keep reading

Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- STOP COMPETING WITH THE COMPETITION, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Pet Stain & Odor, CLEANTIP ALERT -- The Sheriff, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: IICRC Approved CCT Certification Course -- June 24 - 26, 2008....keep reading

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