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Focusing on current technical and business trends that have a major effect on cleaning professionals. IN THIS ISSUE -- CREDIT SMART SERIES 3 OF 9 - Factoring the Formula, RECENT POST AT JIMS CLEAN CHAT BLOG, FAQs - Cleaning Silk Covering on Sofa, NEWS YOU CAN USE - Going, Going, Gone?, EDUCATION ALERT: FREE FRIDAY - How to Start & Maintain a Website Blog for Your Business - August 7th, 2009, 9am to 12 pm & Carpet Repair and Re-Installation Course - August 20 - 21, 2009, 8am to 5pm....keep reading

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Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- 21ST CENTURY "FINE FABRIC CARE" PROCEDURES, CLEANTIP ALERT! Money Matters, NEWS YOU CAN USE - Video From Mark Violand & EDUCATION ALERT: FREE FRIDAY! NEW CONCEPTS & TACTICS IN CUSTOMER RETENTION! October 22, 2010 -- 9:00 AM - 12:00 PM....keep reading

With almost 40 years in the professional cleaning field, I am continually amazed at the number of "micro-business" owners who were solidly on the path to profit, and decided to stop dead in their tracks, and start doing something else instead....keep reading

The fact is that cleaning code tags very rarely reflect an accurate assessment of a fabric's cleanability, and if cleanable, even more rarely is it factual that the fabric can only be dry cleaned!...keep reading

Studies have determined that the activity that we humans spend the most time engaged in - is breathing! And, that's no surprise! We certainly cannot afford to stop breathing! My next thought was that its a good thing humans don't do as poorly with their breathing as they do with listening or we would all be in real trouble!...keep reading

Help local consumers with their problems in your area of expertise! If you want to succeed in today's business environment, where the balance of marketing power has swung dramatically in favor of the consumer, you need to be seen as a trusted 'Authority' whom they can turn to for help in 'Solving Their Problems' in your area of expertise!...keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- THE TALE OF FIVE FROGS ON A LOG - a real marketing saga!, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Blood Stain on Viscose Fabric & EDUCATION ALERT: IICRC Approved CCT Certification Course - March 17 - 19, 2010, 8 AM - 5 PM....keep reading

Focusing on current technical and micro-business trends that may
have a major affect on cleaning professionals. It's time to offer more services that will boost your profit and support your image as the community problem solver....keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- We Think We Are Better Than We Are!, The "Textile Pro's" - You Gotta Love This!, CleanTip Alert - Comment from Lee: Ineptocracy& Resource Corner - Links & downloads & Education Alert....keep reading

It seems we see the most interest in techniques to gain commercial carpet cleaning in the winter, when residential cleaning traditionally slows to a halt in most areas of the US. Whether it is just "to get through the winter", or for the stability that monthly work affords you, getting started in the commercial carpet cleaning field is a smart thing do....keep reading

Ethics has become a very hot and relevant topic today, in politics & religion as well as in business. In fact every small business person I know readily admits that good ethics make for good business.
However, in every business niche that I am personally aware of, there seems to be those who preach ethical behaviors-, while their actual behaviors says something entirely different! I especially find this to be disturbingly true in service businesses of all types today....keep reading

Make a Referral Offer They Can't Refuse. Sometimes your referral marketing effort just needs the right offer to get people to pay attention and participate. EDUCATION ALERT: May 28 - 30, 2008. IICRC Approved UFT Certification Course. PROFESSIONAL UPHOLSTERY CLEANING CERTIFICATION COURSE....keep reading

How do you know if your business is growing? The following article contains marketing tools that will help you to grow. These tools are all helpful for small cleaning services that are capable of growth. Using the following tools can help you to grow and handle that continued growth....keep reading

In todays marketplace, 'Professional Cleaning Services' are dealing with an overwhelming change in floor coverings! (or lack of) This has been coupled with a massive change in attitudes regarding pets in homes, vehicles & in the workplace! Plus, a growing demand for cleaning and special care for specialty area rugs....keep reading

Focusing on current technical and micro-business trends that may
have a major affect on cleaning professionals. Make a Referral Offer They Can't Refuse # 4 - Help a worthy cause! EDUCATION ALERT: May 28 - 30, 2008 IICRC Approved UFT Certification Course...keep reading

Focusing on current technical and business trends that have a major effect on 1-10 employee professional cleaning services. IN THIS ISSUE -- CAUTION! Wine Stains Are Not Easy To Remove!, Bugs, Rugs, and Storage, STOP DABBLING! -- DO SOMETHING! & Resource Corner - Links & downloads & Education Alert....keep reading

How well do you know your changing market’s pain points? Do you know what factors influence their daily decision-making? You will need to know this to turn them from prospects to long-term customers! Following are five possible ways you can determine these unmet needs in your marketplace so you can focus on them and offer solutions....keep reading

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We're going to make the system so easy for you, that you'll be creating powerful advertising pieces within minutes of reading this newsletter. Your true prospects and customers will find them nearly impossible to resist. This step by step system only has three parts to it. This is the outline...keep reading