Favorite Articles

The cleaner was contacted to remove a small coffee spill from a dark gray fabric. The spotting agent was applied carefully with "q-tip" swabs and blotted with water afterward. Unfortunately, the color of the fabric came out with the coffee stain, and everywhere the spotter was applied there is now a white spot.
What began as a simple service call deteriorated into an expensive claim for this well meaning cleaning professional!...keep reading

One of the major factors that determines the success or failure of small cleaning & maintenance service businesses like those in our industry is both the efficiency and the results of their specialty service processes.  With a little time assessing and planning, you definitely can work more efficiently, as well as profitably by simply pleasing your customers! The result is a streamlined operation where you can focus more on the important things like pleasing customers which leads to profits and growth....keep reading

Consider The Importance of 'Customer Feedback' For Every Cleaning Service Business!
. . . . 'Customer feedback' is essential to absolutely every small cleaning service business for a number of important reasons. Put your customers first, and make gathering customer feedback a top priority, while considering the following benefit categories carefully:...keep reading

Removing ink from upholstery fabrics can be a troublesome and somewhat risky procedure. Here are a few tips that should make the job easier, and less risky....keep reading

IN THIS ISSUE -----
#1 The Secret to Solving This Most Common Upholstery Stain Problem!
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2    One Goal at a Time!
by Lee Pemberton - eCleanAdvisor - Business Coach
...keep reading

You have no idea how frustrating it is to do a perfect job fixing a leaking faucet or toilet and receive a mostly indifferent response. People expect plumbers to be able to fix leaks. And they're right! When it comes to technical competence you can pretty much throw a dart at the phone book and find someone who can fix the majority of your plumbing problems. Hmm! Where have we heard that before?...keep reading

For nearly four decades I've worked with both powdered and liquid detergents, and it occurs to me that there remains a great deal of confusion as to which make the most sense for cleaners to use. I'll begin by sharing some general "pros and cons" of each category, then share my experience as to what we are experiencing today in our industry....keep reading

IN THIS ISSUE -----
#1 Let's End the Confusion about "Rinse" Products
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2    Solid Foundation for Successfully Marketing Your Services!
by Lee Pemberton - eCleanAdvisor - Business Coach
...keep reading

Two areas in micro-businesses like ours that cause a steady, never-ending stream of problems:
#1 = miscommunication
#2 = inconsistency.
...keep reading

IN THIS ISSUE -----
#1 Don't Waste Time Treating a Spot Like a Stain!
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2   Tips on Managing Priorities
by Lee Pemberton - eCleanAdvisor - Business Coach
...keep reading

IN THIS ISSUE -----
#1 Residues: The Enemy of Protector Performance!
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2   How Multi - tasking Kills!
by Lee Pemberton - eCleanAdvisor - Business Coach
...keep reading

Business blogging is a great way to connect with your customers, bring additional traffic to your local business site, as well as promote your services to new prospects. All you need to do is write educational, problem solving posts on a regular basis....keep reading

*** Worrying about slow or poor business growth? ***
*** Blaming it on the economy or the competition? ***
What you should think about (if you haven't yet) is to quit just pulling your hoses over those surfaces that you could be cleaning . . ....keep reading

It is always tempting to clean simply for appearance with the belief that if it looks clean, it is clean enough for satisfactory use. That, more often than we would like to admit, is the 'norm' in far too many facilities!...keep reading

IN THIS ISSUE -----
#1 Fabric Damage Caused by Ceiling Water Leaks + Three Things You Must Know
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2     The Psychology of Social Proof
by L Pemberton - eCleanAdvisor - Business Coach
...keep reading

And, there's one major factor you absolutely need to examine very carefully; your competition!  And don't kid yourself, there are competitors!
Following are five very important reasons why you should spend valuable time researching your competitors when crafting your marketing message:...keep reading

IN THIS ISSUE -----
#1 Turning Down The Job … The Sign of a Caring Professional!
by Jim Pemberton - eCleanAdvisor Essential Services Coach
#2    How to Prioritize Your Goals
by Lee Pemberton - eCleanAdvisor - Business Coach
...keep reading

Exactly What Is a Testimonial?
A testimonial is a recommendation written by a consumer who has used your specialty cleaning services, sharing their experience with the reader. It's more in-depth and personal than a review, but not as detailed as a case study. The purpose is to quickly show potential users what they can expect while helping them make the right buying decision....keep reading

While the solution to these upholstery cleaning issues may seem complex, and the reasons that this reluctance to clean upholstery (or outright fear) vary, the secrets to eliminating these money losing attitudes are actually quite simple!...keep reading

In last week's Clean Tip I discussed the surprising lack of upholstery specialists throughout the country, and what reasons have contributed to the situation. This week, I'll share how you can become the Fine Fabric Specialist in your market place....keep reading