Here is a commercial carpet cleaning concept that may sound sort of off the wall, but trust me it works! The cleaning professional I learned it from is financially astute and has operated this concept for many, many, years successfully. Following is his process:

KEY: Make Your Equipment Do Double Duty!
All services are performed using truckmount equipment that cleans residential during the day.  As long as the machine and vehicle are well maintained, today's truck mounts are quite capable of working day and night. You will need a day and a night shift for operators, but the machine doesn't get tired! The case study I am refering to  easily gets double the dollar return from his equipment investment with this system.

MAINTENANCE, RESTORATION & SALVAGE

1. MAINTENANCE  =
   Best prospect to whom to sell a service agreement.  If applicable, encapsulation may be used, or a truck mount.
2. RESTORATION   =
   Truck mount cleaning
        a. All carpet at least once yearly
        b. Every six weeks in traffic areas
3. SALVAGE  =
   Represents 90% of what most carpet cleaners are after, and where they have them most competition
        a. It is the least profitable job!
        b. It will alwys be in the most soiled condition!
        c. It will always be the least satisfied customer!
        d. It will always be among the slowest payers.
        e. They won't remember you when it needs restored again.

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Marketing Ideas Used To Produce Jobs . . .

1. Use yellow pages and Google local search as one resource for locating prospects
2. Acquire association membership lists
3. Call to qualify first --
   1. Do you have carpeting?
   2. Does your local manager decide who cleans the carpet?
   3. How do you currently maintain your carpet?
       
4. Key onto your initial prospect group 
   1. Choose a group of 25 prospects you have pre-qualified
   2. This should usually produce 10 proposals
   3. You should expect to close an average of 7 sales
   4. Asking for referrals is crucial  --
      expect an average of seven referrals

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This concept isn't fancy, and it certainly isn't attractive to most carpet cleaners -- But, It Works!

If your business needs a boost, this might just be what you are looking for!