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© 2000-2008 L. Pemberton

Information Resource for Carpet Cleaning | Upholstery Cleaning | Cleaning Services | Cleaning tips

Carpet Cleaning Class Info | Carpet Repair Class Info
IOT Mold Class Info | The Learning Center

This website is dedicated to assisting Carpet Cleaning and Cleaning / Restoration Service Businesses to be more productive and profitable while providing the highest level of customer service.

You will find the latest in information, services, and training as well as thoughts and opinions from Lee & Jim Pemberton about trends and topics of interest to the cleaning and restoration business community.

<b>FEATURED ARTICLES</b>

Pembertons CLEAN TIP Vol 9 - Issue #26 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #26 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- ECONOMIC CONDITIONS REQUIRE MARKETING ADJUSTMENTS, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Browning on Wool Rug, CLEANTIP ALERT -- Confused About Car Technology?, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: INTERACTIVE MOLD TRAINING -- IOT Certified Mold Technician CMT - July 16 & 17, 2009. . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #25 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #25 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- INVEST IN YOUR CUSTOMERS, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Maxim Advanced for Carpet & Upholstery, CLEANTIP ALERT -- The Biodiesel Sniff Test, EDUCATION ALERT: IICRC Approved CCT Certification Course - June 24 - 26, 2008. . . . keep reading
Invest In Your Customers!
Lee Pemberton
Invest In Your Customers! Just in case you aren't really sure about a customers value, here is the formula you need to determine a customers investment value to your business -- CLV = AS x SPC x %M x RI . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #24 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #24 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- EDUCATIONAL MARKETING ON A SHOESTRING, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Upholstery Cleaning, CLEANTIP ALERT -- The Housing Boom and Bust, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: IICRC Approved CCT Certification Course -- June 24 - 26, 2008. . . . keep reading
Educational Marketing On A Shoestring
Lee Pemberton
Educational Marketing On A Shoestring What are you doing right now to make your business grow? Are you actively promoting your service or have you cut your marketing budget to the bone? Are you making things happen or are you buckled in for a bumpy ride and just hoping for the best? . . . keep reading
The Housing Boom and Bust
Lee Pemberton
The Housing Boom and Bust This book is a plain-English explanation of how we got into the current economic disaster that developed out of the economics and politics of the housing boom and bust. The "creative" financing of home mortgages and the even more "creative" marketing of financial securities based on American mortgages to countries around the world, are part of the story of how a financial house of cards was built up—and then suddenly collapsed. . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #22 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #22 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- REMARKABLE CLASS AT PEMBERTONS ON MAY 29TH, RECENT POST AT JIMS CLEAN CHAT BLOG - FAQs - Spotting Products Questions, CLEANTIP ALERT - Time to have a talk with your CPA, NEWS YOU CAN USE - Going, Going, Gone?, EDUCATION ALERT - IICRC Approved CCT Certification Course, June 24 - 26, 2008. . . . keep reading
Remarkable Class at Pembertons
Jim Pemberton
We had the opportunity to have a leading expert on water damage restoration, Chuck Dewald, speak to our customers on May 29th. I had heard that he was an outspoken, somewhat controversial character, and that in some cases suppliers and other industry leaders found his comments and approach to be negative. We did not find any of those concerns to be valid! . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #22 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #22 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- STOP COMPETING WITH THE COMPETITION, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Pet Stain & Odor, CLEANTIP ALERT -- The Sheriff, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: IICRC Approved CCT Certification Course -- June 24 - 26, 2008. . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #21 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #21 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- FUNDAMENTALS OF EDUCATIONAL MARKETING, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Leather Question, CLEANTIP ALERT -- Seven Sins of Failure, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: FREE FRIDAY - Secrets of Successful (& Profitable) Structural Drying! May 29, 2009, 9 AM - 3 PM. . . . keep reading
FUNDAMENTALS OF EDUCATIONAL MARKETING
Lee Pemberton
The First Fundamental is recognizing & defining your source of income! The Second Fundamental is that people "buy what they want not what they need". The Third Fundamental comes in recognizing that "The Money" Is in the repeat business. . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #20 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #20 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- TIMES ARE MORE CHALLENGING TODAY, BUT YOU MUST KEEP MARKETING!, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Deodorization, CLEANTIP ALERT -- It Seemed So Simple, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: FREE FRIDAY -- Secrets of Successful (& Profitable) Structural Drying - May 29, 2009, 9 AM - 3 PM. . . . keep reading
Times Are More Challenging Today, But You Must Keep Marketing!
Lee Pemberton
It isn't easy running a business or being an owner/operator during a slow economy like this. The media screeches about job losses, and with the roller coaster stock market; people tend to stop spending, because they're nervous or actually frightened - (but, cleaning trumps buying new when the economy is like this!) . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #19 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #19 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- ARE YOU TOO BUSY TO PLAN?, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Upholstery Question, CLEANTIP ALERT -- Can You Catch Swine Flu from Money?, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT: FREE FRIDAY -- Secrets of Successful (& Profitable) Structural Drying! May 29, 2009, 9 AM - 3 PM . . . keep reading
Are You Too Busy to Plan?
Lee Pemberton
Are You Too Busy to Plan? Unfortunately we micro-business persons have a tendency to say - "I'm too busy to plan!" Then we expend time and resources on the same customer emergencies that just seem to happen over & over. . . . keep reading
Pembertons CLEAN TIP Vol 9 - Issue #18 - 2009
Lee Pemberton
Pembertons CLEAN TIP Vol 9 - Issue #18 - 2009 Focusing on current technical and micro-business trends that may have a major effect on cleaning professionals. IN THIS ISSUE -- SO, WHY NOT STOP SELLING & START HELPING?, RECENT POST AT JIMS CLEAN CHAT BLOG -- FAQs - Pros and Cons of a Truckmount, CLEANTIP ALERT -- Do What You Love and The Money Will Follow, NEWS YOU CAN USE -- Going, Going, Gone?, EDUCATION ALERT -- IICRC Approved UFT Certification Course, May 6th - 8th, 2009 8 AM - 5 PM. . . . keep reading
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